I design solutions, one problem at a time.
Every complex problem is resolved by someone who asks the key question: Can we do it better?
Scale products from zero to hero
Execution over ideas. Period. Iterations one at a time. Create minimum lovable product. Test product-market fit. Rome is not built in one day. But you can create a loveable product in days. And proceed with the plan. You can build a rocket ship pieces by pieces. You need to let it compound.
Delegate and automate with a final touch
The world needs more doers and fewer big talkers. People underestimate the things they can do in a year. And they overestimate their capacity in a month. I help with extensive planning with different prioritization methods. You focus on the right thing at the right time. If you can’t do it, either delegate or automate.
Reduce waste, cut the fat and build go-getters
Most organizations are not aware of the inefficiencies in their processes. They simply do not ask Why and take it for granted. I ask why more than few times. And detect problems. Change is not a magical phenomenon. Change management is the key to how you disrupt an organization.
Process
Research
Understanding pain points is the key. Then, the business model. Asking question after question should reveal the actual need. Then, check the personas, draw user flow, and create user journey mapping. Dirty hands will reward greater work.
Ideation
Everyone has ideas. Execution matters. Check what other competitor does. Talk with your users. And mean it. The rest should come from ROI.
Delivery
Speed is the differentiator factor once you compete with other organizations. Remove roadblocks, empower the team and let them push it. Once you empower a team, there’s no way back. They push it until the end.
Repeat
Product is a never ending learning process. Once you say you are done, you will be done. Curiosity and staying hungry keep me playing the game for a long time.
Verticals
What you can expect
Radical candor
Be honest and bold. Appreciate the feedback. Either you win, or you learn. That’s the mentality.
High impact
Do you know the winning strategy? Work hard. Be early and leave late. Investing in work always pays out. Resolve the most painful point that your boss thinks when they are sleeping.
Efficiency
This is a game to increase the believers. Track what you have. Fall in love with dashboards and funnels. Put extreme focus on moving the numbers over time.
Experience
Upshift | Senior Product Manager May ‘22 – Present
- Leadership: Working as a de-facto team lead on the Leadership team, with three direct reports empowered with high remote working standards
- Strategy & Vision: Responsible for 3-6 months of product roadmaps, leader of internal product initiatives, and go-to person for product strategy, vision, and execution
- Impact and Execution: Introduced many frameworks, such as prioritization and grooming, reshaped how specifications were crafted, and applied the idea-to-delivery framework.
Lean Scale | Product Manager May ‘20 – May ‘22
- Set up Product Analytics. Mechanism for over 20 websites/apps from scratch for Headless Digital Commerce platforms in UAE, KSA, and Egypt.
- Kickstarted a digitalization journey for the biggest hospital group in KSA, scoping MVP and post MVP feature set with highly complex downstream integrations.
- Led a project of a B2B last-mile delivery in UAE, introducing Scrum practices and coordinating 3rd party integration frameworks.
- Spearheaded e-commerce giant digital transformation in UAE, managing the project planning, cross-departmental and organizational coordination with hands-on delivery practices.
- Solo PM in the community domain of the biggest super app for gamers in KSA, introducing multiple user-facing features such as P2P chat, NPS, and referral integrations.
Technolera | Product Owner Apr ‘18 – May ‘20
- Managed MVP development process for a community app for yacht owners in the Mediterranean region.
- Facilitated internal and external stakeholder communications and analyzed user interviews for an app to connect US college students.
- Coordinated with local government bodies to manage a smart rental platform as a Fintech in Turkey